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In a world where environmental issues can no longer be ignored, it's important that we all become more proactive about protecting the environment.
Think Blue is our philosophy to provide responsible cars today, encompassing energy - efficient technologies such as TSI, TDI, DSG, BlueMotion and in the future, Blue-e-Motion (electric drive). Like our BlueMotion Technologies, Think Blue is about making small changes that make a big difference, recognising those who already have, and inspiring others to do the same.
Think Blue is an attitude which goes beyond technologies and products. While our vehicles with the BlueMotion badge set Benchmarks when it comes to fuel consumption and emission values, Think Blue takes a step forward.
It integrates ecology into our activities and actively involves our consumers through awareness and opportunity to understand and improve environmental behavior. Volkswagen is taking steps towards a 'bluer' future. Now it's your turn.